DohertyThe Don

Sponsorship

Put your brand
in the corner

A professional fighter on Rajadamnern World Series cards in Bangkok, training full time in Phuket, in front of an audience that actually trains.

Backed by

Current partners

Headline Partner

The Chalong gym Louie trains out of in Thailand — Muay Thai, MMA, boxing and BJJ in one camp, and the line printed across the back of every Team Doherty shirt.

BULGAR

The studio behind this website. Bulgar builds the booking, payment and back-office systems that gyms, coaches and fighters run their businesses on.

Official Partner

Bangkok fightwear — gloves, shorts, shin guards and jerseys built under Thai heat and tested in Thai gyms. What Louie trains and fights in.

Sugar-free performance hydration built in Bangkok for training in tropical heat — 1,000 mg of sodium a sachet, against the 200–300 mg in a standard sports drink.

Supporting Partner

Drylining, plastering, rendering and suspended ceilings across London and the South East — two decades of it, from one-bedroom flats to corporate headquarters.

UK-made, lab-tested natural supplements — Tongkat Ali, Shilajit and the rest of the recovery shelf — with more than 100,000 customers behind them.

A TikTok Shop agency in Crawley, officially partnered with TikTok — 300+ brands, 50 million-plus views generated, and the awards to go with it.

Partner

The West Sussex fight team — Thai boxers, boxers and grapplers out of Crawley Martial Arts Academy, est. 1996.

The case

Why this works

Not a lifestyle influencer with a gym membership. A contracted professional on stadium cards, whose audience buys the things fighters buy.

16-1Professional record
RajadamnernStadiumBangkok, broadcast internationally
PhuketTraining baseLumpini Martial Arts Academy
11Promotions fought for21st Century Fighting Championship, Bangla Boxing Stadium

Audience figures, engagement rates and broadcast reach are in the deck — ask for it in the form below and it comes back with the first reply, current as of the last fight.

What you get

Specifics, not adjectives

Fight shorts and walkout kit

Your mark on the kit worn at stadium shows in Bangkok, broadcast and streamed internationally, and photographed by the promotion.

Fight week content

Weigh-in, backstage, walkout and post-fight content produced through the week, delivered to you as raw and edited files you can use anywhere.

Social and newsletter

Integrated placement across the accounts and the mailing list — not a logo on a post nobody reads, but the product in use in camp.

Web presence

Logo, link and description on this site with a permanent, indexed page, plus an affiliate code if the fit calls for one.

Appearances and seminars

Gym visits, seminars and events in the UK, Europe and Thailand, co-branded and scheduled around the fight calendar.

A partner who answers

One point of contact, quarterly reporting on what ran and what it reached, and a renewal conversation before the contract lapses rather than after.

Louie Doherty standing in fight stance against a red-lit Rajadamnern World Series backdrop

Questions

Placement on fight shorts and walkout kit at stadium shows broadcast from Bangkok, content produced through camp and fight week, and your product in front of an audience that trains. The deck has the numbers.

Placement on fight shorts and walkout kit at stadium shows broadcast from Bangkok, content produced through camp and fight week, and your product in front of an audience that trains. The deck has the numbers.

Placement on fight shorts and walkout kit at stadium shows broadcast from Bangkok, content produced through camp and fight week, and your product in front of an audience that trains. The deck has the numbers.

Placement on fight shorts and walkout kit at stadium shows broadcast from Bangkok, content produced through camp and fight week, and your product in front of an audience that trains. The deck has the numbers.

Yes. Recovery, nutrition, apparel, watches, travel — anything a professional athlete plausibly uses. What does not work is a brand nobody believes I would touch.

Yes. Recovery, nutrition, apparel, watches, travel — anything a professional athlete plausibly uses. What does not work is a brand nobody believes I would touch.

Yes. Recovery, nutrition, apparel, watches, travel — anything a professional athlete plausibly uses. What does not work is a brand nobody believes I would touch.

Yes. Recovery, nutrition, apparel, watches, travel — anything a professional athlete plausibly uses. What does not work is a brand nobody believes I would touch.

Enquire

Start a conversation

Every sponsorship enquiry is answered personally, usually within two working days, and the deck comes back with the first reply.

Rough budget
What are you interested in?